On Wednesday 15th February at #OxEngagethe Ashmolean Museum‘s Web Project Manager explained in great detail the four elements of content strategy:
Also reading for Web, using a Digital Style Guide, and creating a Digital Knowledge Group training plan.
Here’s a link to the recording. Slides to follow.
“That way!” Navigating the Ashmolean Museum
Wednesday 15th February
Creating a web content strategy
12:30-13.30 | Lunchtime Talk: Georgina Brooke (Ashmolean) | Objectives: Understand user research; Establish site structure; Plan web content; Understand workflow and governance | Intended audience: Comms editors, anyone thinking of redoing their site, site owners and digital content editors | Recording and Live Stream
Many of these #OxEngage sessions showcase work done by the University’s IT Innovation Challenges and surface stories relating to the University’s Digital Education Strategy.
The full #OxEngage programme: http://blogs.it.ox.ac.uk/engage/oxengage/2017-2/. Watch this space along with the Engage Facebook page and follow #OxEngage to hear all the latest updates.
Image credit: Flickr member Garrett Coakley