You may have seen news about the LIFE crowdfunding campaign to save newborns in Africa (see screenshot). The LIFE project is looking to develop a mobile application to teach healthcare workers to identify and manage medical emergencies. To generate funding for their project, LIFE is using a new crowdfunding platform: OxReach, developed by a team based at Isis Innovation with funding from the IT Innovation Challenges (Hilary round 2015).
“The platform will provide a formal but easy to use infrastructure to leverage personal, professional and University related networks to gain funds for their innovative, entrepreneurial or high impact projects” (http://oxreach.hubbub.net/)
OxReach has been created to make it easier for members of the University to set up and run crowdfunding campaigns for their projects. LIFE is the first project using the platform but it is expected that many more will follow. To learn more about the OxReach platform, and perhaps see how you can use it, please visit http://oxreach.hubbub.net/. The LIFE campaign will run until April 9th and you can follow it at http://oxreach.hubbub.net/p/LIFEproject.
UPDATE April 10th: The campaign reached its target on the closing date and the mobile application will now be developed.